Posts Tagged adobe
DMA Digital Photography and Photoshop Courses Jump Starts a Photography Business
Digital Media Academy News + Events | April 1st, 2009 by Heather Kwok
In July of 2006 I spent two weeks at the Digital Media Academy immersing myself in the world of digital photography and Photoshop. Since Photoshop was not the most intuitive software to me, I was glad for the hands on training to get a handle on the basic and more advanced editing tools that it provides. The instructor knew his stuff! He was able to show us how to achieve the same result using at least three different methods and explain which method he thought was best which helped me grasp just how much Photoshop had to offer. It felt like drinking from a fire hose at times! However by the end of the week, everything would start to come together and it was amazing to see how much I had learned in such a short time.
The courses were a great combination of out in the field shooting and in the classroom learning Photoshop. I learned some valuable photography skills that helped me take better photos from the start and in the end saves me tons of time since getting the shot right the first time takes less time then trying to correct problems in Photoshop. The small class size made it easy to get personal time with the instructor to ask my questions and learn what I was specifically looking to learn in these courses.
After two weeks I had gone from never using Photoshop to using Photoshop to edit all of my photos. DMA’s courses allowed me to gain the skills and confidence to launch my photography business shortly thereafter. Without the DMA course I never would have gotten my business off the ground and running so quickly. Since the summer of 2006 my photography business has taken off thanks to DMA! It’s the best investment of time and money that I’ve put into my business and I recommend these courses for any aspiring photography who is looking to lauch or take their photography business to the next level.
Exploring After Effects CS4
Digital Media Academy News + Events | March 6th, 2009 by David
By Thomas Hensler Lead After Effects Instructor (Adobe Certified Expert)
Adobe’s exciting new release of the Creative Suite applications welcomes a wealth of features to streamline workflow, customize workspaces, and save you time. After Effects has long been one of the industry standards for effects compositing and working with motion graphics. DMA’s Introduction to Motion Graphics & Visual Effects with Adobe After Effects course will allow you take an in-depth look at this powerful program and explore many of its new features.
Integrating multiple applications for seamless project workflow has never been easier than with the new Adobe Bridge and the Adobe Dynamic Link. Learn how to import files from Illustrator and Photoshop and bring them to life in both 2D and 3D environments inside After Effects. Key-framing, motion control, and various video exporting tools will be covered as we work on individualized projects to suit each student’s interests. At the conclusion of the course you will walk away with your own motion graphic demo reel that includes all of your project files and animations! Be sure to take the opportunity to view the online course outline to see all of the topics we will be covering.
It has been an exciting journey working with DMA and we can’t wait to see you this summer at one of our many amazing locations!
Going to the CUE Conference & Training with my MacBook Air!
Digital Media Academy News + Events | March 2nd, 2009 by Philip Harding
Written by Jaime Walden of the John Lennon Bus
Hello Blog,
Today is a wonderful day. Thanks to the Digital Media Academy, I will now be traveling in style with my new MacBook Air. Or, as Brian calls it, “Our first MBA!” MACGyver and myself will be taking our first trip together to Palm Springs, CA for CUE 2009 March 5-7. Over the course of our days there, we’ll be conducting a high school recording session and video premiere, giving tours, and holding “Ask the Expert” video production, web design, iLife, and special effects demos with the Digital Media Academy at our booth. Stop by and say hello, MACGyver and I will be the two smallest ones there.
On Mama’s Jukebox: Elliott Smith – “Ballad of Big Nothing”

DMA Highlights the New Media Consortium and the Horizon Project
Digital Media Academy News + Events | February 28th, 2009 by Phil Gibson
The Digital Media Academy, along with companies like Apple, Adobe and Sun Microsystems, is a Corporate Sponsor of the New Media Consortium. The New Media Consortium (NMC) is an international 501(c)3 not-for-profit consortium of nearly 300 learning-focused organizations dedicated to the exploration and use of new media and new technologies. Given the relevance to our own mission of providing effective and relevant digital media training, we are pleased to support a leading organization dedicated to researching and promoting best uses of digital media in teaching and learning. One of major ways DMA participates in the New Media Consortium is at their annual conference. This year in Monterey, California (June 10-13, 2009), we will be conducting hands-on sessions in a classroom sponsored by Apple. Sessions will include Final Cut Pro training and other Apple Pro-Apps training.
One of the major contributions of the New Media Consortium is the Emerging Technology Initiative. The goal of this project is to uncover emerging technologies that have potential for adding great value to creative expression and education. Emphasis is placed on uncovering how these technologies will impact the future and be relevant given emerging trends in technology and education. The Horizon Project is the centerpiece of the Emerging Technology Initiative, and the NMC’s annual Horizon Report is one of the most widely-read publications in higher education.

This year’s 2009 Horizon Report is now available, and I wanted to highlight something I found especially interesting. One of the “Key Trends” identified is the emerging affinity for computer games as learning tools by students entering college and the workforce. One example of game-based learning is the Global Challenge Award, an online science program for pre-college students, age 14-17. Online and social gaming among kids is extremely popular (obviously), and it is fueling the success of game-based learning. Social gaming is also helping create a generation of kids who respond very well to learning methods that are interactive and social. Most learning institutions have not recognized this opportunity to engage students more effectively, but I suspect in the next several years we will see more schools augmenting their learning methods to be more social, perhaps incorporating more game-based learning where appropriate. One irony here is that many parents (myself included) do not readily make the connection between developing social and interactive learning skills and online computer games. Something to think about!
Maya Training + Video Special Effects Courses at DMA
Digital Media Academy News + Events | February 20th, 2009 by Philip Harding
Do you know about the Maya training courses and video special effects courses that are being taught at Digital Media Academy? Learn 3d video game design, animation, character modeling, and more at DMA’s summer computer training sessions at prestigious universities and schools around the United States and Canada. DMA offers separate programs, summer computer camps, and digital art & technology camps for adult professionals, teens, and kids.
The video below talks about some of the exciting tech concepts students learn at DMA (wait until the end!)
Check out some of the 3d, video game, animation, modeling, and special effects courses taught at DMA:
3d Game Design Courses and Summer Camp Experiences for Teens:
Professional Level 3d Game Design Computer Training:
Also, check out the Maya Training Courses:
Check out a few DMA Special Effects Courses:
3d Game Design Computer Camps for Kids:
Kids Learning Pro Web Design at Age 10! Technology Classes + Computer Camp for Kids
Digital Media Academy News + Events | February 18th, 2009 by Philip Harding
“Wow! That animation looks great! Ok. Now we’re going to take the animated Flash movie you just created and you are going to import it into Dreamweaver on your web page. Let’s all do this together! Ready?”
I am right in the middle of another great Digital Media Adventures course for kids at Stanford: Web Design and Flash. We are taking an in depth look at the Adobe Creative Suite applications: Adobe Photoshop, Adobe Dreamweaver, and Adobe Flash. We are on the third day of the five-day course at Stanford University. My class just got back into the classroom from playing a crazy game of Slaughter Ball. It sounds scary, but it’s a lot of fun. Sort of like Dodge Ball. The kids in my class are a little out of breath from playing ball, but that’s to be expected at a summer camp. They came running in and jumped (literally) in their seats excited about their Flash movies they created just before the break.
While the kids are experiencing all the fun of a summer camp, they are also getting an unbelievable learning experience. That’s what makes this the full summer computer camp experience. They are learning the same pro applications we are teaching across the Stanford campus in our adult web design courses. The professional Adobe applications like Photoshop, Dreamweaver, and Flash are the real deal! The kids pick up the technology so fast. That makes it really fun to teach. It’s interesting how much better kids interact with technology they have grown up with their whole life.
Earlier in the week, the kids in my class had already designed and created their own logo and company business card design. Their custom business card had their picture from a photograph taken in the class. The graphics and effects they created turned out amazing. They had learned the ins and outs of the Adobe software and were creating a matching website to go with their cards and logo. They were now adding an animated movie they created in Flash to spice up their website design.
In the next three classrooms I can faintly hear the other Adventures classes. The kids in 3d video Game Design course are screaming about some new level they created trying to destroy their enemy. From the Robotics and Programming class I can hear cheers of two robots racing. I see the Film, Digital Movie Making and Effects class go by with all their cameras, mics, lights, and scripts to go act, film, and direct their next scene. I wish I’d been exposed to this when I was this age! This computer camp is the real deal.
Digital Media Academy teams up with the John Lennon Educational Tour Bus to Offer Courses at Macworld
Digital Media Academy News + Events | January 29th, 2009 by Phil Gibson
Visit DMA in the North-Hall at Booth – 4528
The John Lennon Educational Tour Bus is non profit multimedia studio dedicated to providing free opportunities to create original music, video and still photo projects. Short 45 minute courses will integrate Lennon Tour Bus produced content with hands-on learning experiences provided by Digital Media Academy. Topics to include Apple Final Cut Studio, Logic, Adobe After Effects, and more.
The DMA courses will be offered throughout the expo January 6 – 9, 2009. Click here for the full course schedule.

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